I didn’t invent these, and I can’t remember where I got it from, but it’s fairly handy if you’re designing a postcard-sized direct mail piece and want to know the United State Post Office regulations for such a piece of mail.
• Minimum Allowable Postcard Size: 3.5 x 5 Inches
If the width is less than 5 inches or the height is less than 3.5 inches the USPS will NOT mail your postcard.
• Maximum Allowable Postcard Size: 4.25 x 6 Inches
If the width is greater than 6 inches or the height is greater than 4.25 inches, the postcard must be mailed as a letter, higher rate and all.
• Minimum Thickness: .007 Inches
Any mail less than the minimum is considered Non-Mailable and the USPS will NOT deliver it.
• Maximum Thickness: .25 inches
Exceeding the maximum puts the mail piece into a different mail class, called a Parcel.
• Intermediate Sizes are Allowable
A 4 x 5.5 inch postcard is mailable at the postcard rate. As long as a mail piece meets the size, thickness, weight and aspect ratio requirements above, it can be mailed as a postcard.
• Minimum Thickness: .007 Inches
• Maximum Thickness: .25 inches
Postcard Address Box Size
The minimum size of the area on a postcard reserved for the address is 1.25 x 3.75 inches. This allows for a three line address (Name, Address, City/State/ZIP) the USPS Endorsement line and the PostNet Barcode. Add 3/16′s of an inch for each additional line (Address2, Company)
On a 3.5″ x 5″ card your left side area can be 1.25″ wide
1″ is recommended
On a 4.25″ x 5.5″ card your left side area can be 1.75″ wide
1.5″ is recommended
On a 4.5″ x 6″ card your left side area can be 2.25″ wide
2″ is recommended
