I don’t usually solicit comments with my blog posts, but this is one on which I would genuinely like to get your opinion. The more negative your opinion, the more you can poke holes, point out flaws, expose idiocy, the better.
MWI will soon be launching a new SEO service. It’s not that the service or results are different from anything out there, it’s the way it’s provided. We believe it will be a new, refreshing experience for some customers, but even more importantly it will make our SEO business highly scalable, not that that matters to customers so much. I’m going to describe how it would work for the customer, and what I would like from you is feedback on why it won’t work, what would need to be changed, how we’re missing something obvious, etc.
The Problem. You want to make more money. You see that with SEO you can get your site ranked higher in search engines which leads to more traffic which leads to more leads which leads to more sales which means more money for you. But you’ve hired a firm in the past, or you’ve tried it on your own, and you haven’t gotten the results you expected. Or if you’re new to SEO, you’re hearing all sorts of different things from different people and you’re not sure where to turn. Some companies sound reasonable, but they’re too expensive. You don’t want to get ripped off, but you’re not even sure it’s worth $2-4K per month even if it does work.
The Solution. The SEO Consultants. It’s an SEO firm, like other SEO firms, but with some key differences:
1. No Long-Term Contracts – Pay as you go, no long-term contracts. Many SEO companies lock you into a 12-month contract so that if you’re unhappy with their services you’re stuck with them for 10 more months, or you have to pay a high fee to get out of the contract. With The SEO Consultants you pay on a monthly basis and can quit at any time. That means we keep working hard for you to keep your business.
2. Flexible – Use them a little, or a lot. Maybe you just want an SEO professional to tell you what you need to do, but you can make the changes to your website on your own. Maybe you’re just looking for an outside perspective to make sure you’re on the right track. Or maybe you’re looking for someone to do it all for you and you don’t want to touch it. Through our nifty online interface The SEO Consultants can provide you with monthly recommendations, containing specific examples and instructions, about how to optimize your website. If you don’t want to do the heavy lifting yourself simply click a button next to the recommendation and for an additional fee we’ll do it for you.
3. Organized – We’ve built an online tool that allows you to view reports and track progress, communicate with us, pay your bill, and otherwise manage projects. It’s easy to use and gives you insight into our process.
4. Money-Back Guarantee – If you’re not satisfied with our services we’ll give you your money back, no questions asked.
Results and ethics are built into our process. If we don’t get results for you, you’ll cancel the service. If we don’t use ethical methods, we won’t get long-term results. With The SEO Consultants you’ll have the peace of mind of knowing you’re getting good service at a fair price. No more uncertainty, no more getting ripped off.
Ok, a bit cheesy in parts, but that’s the pitch. The question now is what do you think? Does this sound any different from other SEO companies or like more of the same? Is something missing? Does anything not make sense?
Thanks for your responses.