My SEO firm has had a blog dedicated to SEO up at TheOrganicSEO.com for some time, but we’ve let it languish this year. We’re interested in getting it back up and running and turning it into a valuable resource, and if you’re an SEO professional with a penchant for writing we’d like to invite you to…
Search Engine Marketing
Owning a search engine marketing firm should give me some credibility on the subject, right? By the way, when I talk about search engine marketing I’m talking about pay per click advertising or PPC. Search engine optimization is a different section of this site entirely.
One of our SEO clients is an eating disorder treatment center. We also manage their Google Adwords account, which I’ll refer to as search engine marketing for the remainder of this post. With both SEO and SEM there are two components to a successful campaign; the first is getting traffic to the site, and…
It’s official, for now…people trust newspaper ads more than they trust the ads they see in search engines courtesy of Google Adwords and the like, according to a study of marketing and advertising by Nielsen. At first I thought “Man, that’s surprising…and it stinks” but now that I think about it, yeah, I also trust newspapers ads more than…
For many, there is confusion over what is meant by “search engine optimization” vs “search engine marketing.” After all, if I’m optimizing my website so that it gets more traffic and I make more money, isn’t that marketing using search engines?
Before MWI started doing search engine optimization we had an informal partnership with an seo company and I got to sit in on one of their presentations to a mutual client. As keywords were discussed the client said they only had a few keywords they wanted to get ranked for, maybe 20 or 30. Our partner replied…
If you use Google’s AdWords for pay-per-click advertising on Google you might have questioned the validity of the numbers AdWords gives you, like I have. Today I saw something, once again, that I find hard to believe and which causes me question whether AdWords is entirely accurate.
We’ll be announcing this promotion officially through the MWI newsletter (yes, we’re going to start sending it out again), but I figured why not get things started right now.
Without further ado, I announce the MWI Free iPod SEO Referral Program. It’s a simple program. You refer a client to MWI who signs up for our
Need suggestions for keywords and you wish you knew what people were searching for? Yes, to anyone who’s involved with SEO this is very basic, but for those starting out this is still a helpful tool.
Simple go over to http://inventory.overture.com and type in a keyword. It will give you a list of keyword combinations that include your…
I just read The Best Way To Save Money On Advertising – Target Locally. It tells you what many search engine marketing experts (and even amateurs) have known for a while–if you want a better ROI, get local.
