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	<title>Don Loper &#187; Search Engine Marketing</title>
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		<title>Seeking Authors for SEO Blog</title>
		<link>http://www.donloper.com/search-engine-optimization/seeking-authors-seo-blog.html</link>
		<comments>http://www.donloper.com/search-engine-optimization/seeking-authors-seo-blog.html#comments</comments>
		<pubDate>Thu, 06 Nov 2008 22:23:11 +0000</pubDate>
		<dc:creator>Joshua Steimle</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

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		<description><![CDATA[My SEO firm has had a blog dedicated to SEO up at TheOrganicSEO.com for some time, but we&#8217;ve let it languish this year. We&#8217;re interested in getting it back up and running and turning it into a valuable resource, and if you&#8217;re an SEO professional with a penchant for writing we&#8217;d like to invite you [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Eating Disorder Treatment Center Website &#8211; Give Feedback, Win an iPod</title>
		<link>http://www.donloper.com/search-engine-optimization/eating-disorder-treatment-center-website-give-feedback-win-ipod.html</link>
		<comments>http://www.donloper.com/search-engine-optimization/eating-disorder-treatment-center-website-give-feedback-win-ipod.html#comments</comments>
		<pubDate>Mon, 13 Oct 2008 16:35:03 +0000</pubDate>
		<dc:creator>Joshua Steimle</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Web Design]]></category>

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		<description><![CDATA[One of our SEO clients is an eating disorder treatment center. We also manage their Google Adwords account, which I&#8217;ll refer to as search engine marketing for the remainder of this post. With both SEO and SEM there are two components to a successful campaign; the first is getting traffic to the site, and the [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Search Engine Advertising Trusted Less Than Newspaper Ads</title>
		<link>http://www.donloper.com/search-engine-marketing/search-engine-advertising-trusted-less-than-newspaper-ads.html</link>
		<comments>http://www.donloper.com/search-engine-marketing/search-engine-advertising-trusted-less-than-newspaper-ads.html#comments</comments>
		<pubDate>Thu, 11 Oct 2007 00:40:51 +0000</pubDate>
		<dc:creator>Joshua Steimle</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>

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		<description><![CDATA[It&#8217;s official, for now&#8230;people trust newspaper ads more than they trust the ads they see in search engines courtesy of Google Adwords and the like, according to a study of marketing and advertising by Nielsen. At first I thought &#8220;Man, that&#8217;s surprising&#8230;and it stinks&#8221; but now that I think about it, yeah, I also trust [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Difference Between Search Engine Marketing and Search Engine Optimization</title>
		<link>http://www.donloper.com/search-engine-optimization/the-difference-between-search-engine-marketing-and-search-engine-optimization.html</link>
		<comments>http://www.donloper.com/search-engine-optimization/the-difference-between-search-engine-marketing-and-search-engine-optimization.html#comments</comments>
		<pubDate>Sat, 03 Jun 2006 21:03:11 +0000</pubDate>
		<dc:creator>Joshua Steimle</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://72.47.194.140/uncategorized/the-difference-between-search-engine-marketing-and-search-engine-optimization</guid>
		<description><![CDATA[For many, there is confusion over what is meant by &#8220;search engine optimization&#8221; vs &#8220;search engine marketing.&#8221; After all, if I&#8217;m optimizing my website so that it gets more traffic and I make more money, isn&#8217;t that marketing using search engines? Yes, but the question is not what the individual words mean, but what the [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Keyword Quantities and Priorities, or How Many Keywords Should We Focus On?</title>
		<link>http://www.donloper.com/search-engine-marketing/keyword-quantities-and-priorities-or-how-many-keywords-should-we-focus-on.html</link>
		<comments>http://www.donloper.com/search-engine-marketing/keyword-quantities-and-priorities-or-how-many-keywords-should-we-focus-on.html#comments</comments>
		<pubDate>Sat, 03 Jun 2006 00:00:28 +0000</pubDate>
		<dc:creator>Joshua Steimle</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>

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		<description><![CDATA[Before MWI started doing search engine optimization we had an informal partnership with an seo company and I got to sit in on one of their presentations to a mutual client. As keywords were discussed the client said they only had a few keywords they wanted to get ranked for, maybe 20 or 30. Our [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Questionable Reliability of Google AdWords Metrics</title>
		<link>http://www.donloper.com/search-engine-marketing/questionable-reliability-of-google-adwords-metrics.html</link>
		<comments>http://www.donloper.com/search-engine-marketing/questionable-reliability-of-google-adwords-metrics.html#comments</comments>
		<pubDate>Tue, 11 Apr 2006 23:05:18 +0000</pubDate>
		<dc:creator>Joshua Steimle</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>

		<guid isPermaLink="false">http://72.47.194.140/uncategorized/questionable-reliability-of-google-adwords-metrics</guid>
		<description><![CDATA[If you use Google&#8217;s AdWords for pay-per-click advertising on Google you might have questioned the validity of the numbers AdWords gives you, like I have. Today I saw something, once again, that I find hard to believe and which causes me question whether AdWords is entirely accurate. As I login to my AdWords account today [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Refer a Client, Win a Free iPod. No, Really.</title>
		<link>http://www.donloper.com/search-engine-optimization/refer-a-client-win-a-free-ipod-no-really.html</link>
		<comments>http://www.donloper.com/search-engine-optimization/refer-a-client-win-a-free-ipod-no-really.html#comments</comments>
		<pubDate>Fri, 24 Feb 2006 18:46:20 +0000</pubDate>
		<dc:creator>Joshua Steimle</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

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		<description><![CDATA[We&#8217;ll be announcing this promotion officially through the MWI newsletter (yes, we&#8217;re going to start sending it out again), but I figured why not get things started right now. Without further ado, I announce the MWI Free iPod SEO Referral Program. It&#8217;s a simple program. You refer a client to MWI who signs up for [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Overture Keyword Selector Tool</title>
		<link>http://www.donloper.com/search-engine-optimization/overture-keyword-selector-tool.html</link>
		<comments>http://www.donloper.com/search-engine-optimization/overture-keyword-selector-tool.html#comments</comments>
		<pubDate>Sat, 18 Feb 2006 00:20:46 +0000</pubDate>
		<dc:creator>Joshua Steimle</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://72.47.194.140/uncategorized/overture-keyword-selector-tool</guid>
		<description><![CDATA[Need suggestions for keywords and you wish you knew what people were searching for? Yes, to anyone who&#8217;s involved with SEO this is very basic, but for those starting out this is still a helpful tool. Simple go over to http://inventory.overture.com and type in a keyword. It will give you a list of keyword combinations [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Best Search Engine ROI &#8211; Local Advertising</title>
		<link>http://www.donloper.com/search-engine-marketing/the-best-search-engine-roi-local-advertising.html</link>
		<comments>http://www.donloper.com/search-engine-marketing/the-best-search-engine-roi-local-advertising.html#comments</comments>
		<pubDate>Tue, 15 Nov 2005 20:10:51 +0000</pubDate>
		<dc:creator>Joshua Steimle</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>

		<guid isPermaLink="false">http://72.47.194.140/uncategorized/the-best-search-engine-roi-local-advertising</guid>
		<description><![CDATA[I just read The Best Way To Save Money On Advertising &#8211; Target Locally. It tells you what many search engine marketing experts (and even amateurs) have known for a while&#8211;if you want a better ROI, get local. If you&#8217;ve ever used Google AdWords, you learned this lesson quickly, especially if you didn&#8217;t have a [...]]]></description>
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